Loretta Volpe is Partner/Media Director at GMLV and an award-winning advertising executive with 25 years of media marketing experience. Loretta understands the value of market research, analyzing the latest trends and evaluating an ever-changing marketplace, while ensuring the most efficient deployment of her client’s budget to achieve their corporate marketing and advertising goals.
Loretta has been a partner at Griffin Bacal, and the Founder and CEO of Media Marketing Solutions, a division of WPP which is one of the largest advertising agencies in the United States.
Other highlights of Loretta’s career include the new product launch for Diet Coke, expanding Sharp Electronics’ market share, and crafting Hasbro’s marketing efforts.
As a tenured Professor of Marketing, Advertising, Communications and Public Relations at FIT, a division of the State University of New York, Loretta was awarded Professor of the Year in 2009. Loretta has three children.